SMS Consulting

Westpac Mobile | Foxtel Asset Management | Department of Health | Choice

About the project

At SMS, I have led various Customer/User Experience, Information Architecture, Research projects for several clients including Government, NGO, Finance and Education. Key responsibilities included:

  • Apply Design Thinking and Human-centred design approach to align with user needs and business objectives.
  • Conduct User Experience study for clients to advise solutions on digital experience, information architecture, interface design, interaction design, visual design, and content management.
  • Facilitate workshops for brainstorming, user research, requirements gathering and validation.
  • Producing concept mock-ups, interactive prototypes, and functional specifications.
  • Produce engaging visual designs aligned with best practices and Web Standards.
  • Implement fresh, innovative and collaborative design by leveraging UCD and agile approach.

Westpac Mobile

Westpac Mobile Optimised Site

Engaged by Westpac Bank as a lead User Experience (UX) designer to successfully launch a customer need based mobile site with awesome mobility experience; I was responsible for all stages of planning, research, analysis, designing and documenting the customer experience.

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MLA – Meat & Livestock Australia

MLA wanted to leverage the information architecture and search capabilities within the organisation to achieve significant operational benefits. Delivered an innovative document centric information management solution based on SharePoint 2010 to address the client’s business problem, that will guide MLA towards a new approach to categorising, storing, accessing, and working with their information.

Foxtel Digital Asset Management System

Foxtel Digital Asset Management System

Engaged by FOXTEL to review, analyse, and design the User Experience for FOXTEL online Digital Asset Management System. The outcome was focused on to maximise the usability of the system and was successfully implemented with capability of managing complex workflows with high volume digital assets of over 80 partner TV channels.

Department of Education & Training – Collaboration Portal

Department of Education & Training – Collaboration Portal

DET wanted to develop a file management and collaboration portal (eBackpack) for year K – TAFE. As a lead user experience designer I was responsible for all stages of planning, research, analysis, designing and documenting the user experience to be used on SharePoint platform.

NSW Department of Health – Intranet Portal Design

NSW Department of Health – Intranet Portal Design

NSW Department of Health wanted to implement SharePoint 2010 to consolidate NSW Health’s Technology Service Centre and provide a central location for the necessary information. As a User Experience (UX) consultant I delivered complete UX solutions designed for SharePoint 2010 including visual design.

CHOICE – UX Review and recommendation

CHOICE – UX Review and recommendation

Engaged by CHOICE to provide user experience review to validate navigation, information design, information architecture, sign up process, membership and up selling the content and retaining the customers. As a lead ux review consultant, provided complete report outlining the issues and recommendation for improvements.

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